The right automated mailing system is determined by more than the maximum operating speed. Equipment should be evaluated around the actual jobs being produced, how often those jobs change, and how the system must fit into the surrounding workflow.
- Current and Projected Mail Volume
- Evaluate average production, peak periods, job frequency, and expected growth rather than relying only on a single daily volume estimate.
- Mailpiece Formats
- Document envelope sizes, postcards, self-mailers, flats, booklets, sheet counts, material thicknesses, and other formats the system must handle.
- Documents and Inserts
- Determine how many sheets, cards, reply envelopes, brochures, or other components belong in each finished mailpiece.
- Addressing and Personalization
- Identify where addresses, barcodes, messages, graphics, or other variable information need to be printed.
- Integrity and Verification
- Define whether the application requires barcode reading, camera verification, document matching, job tracking, or other quality-control capabilities.
- Job Mix and Changeovers
- Consider how often formats and configurations change, how many recurring jobs are produced, and how quickly operators need to move between them.
- Available Space and Staffing
- Account for equipment footprint, operator access, material staging, output collection, and the experience level of the production team.
- Existing Equipment and Workflow
- Determine whether the new system must connect with an existing printer, feeder, conveyor, software process, or downstream production step.